U.S. Hispanics are more prone to smartphone distracted driving than the general population, according to AT&T* It Can Wait research. Eighty-three percent of Hispanics admit to using their smartphones behind the wheel. That compares with 71 percent of Americans as a whole. Half of U.S. Hispanics admit they use their smartphones to social network while driving. More than a quarter (28 percent) snap selfies or take photos. And nearly seven in ten (68 percent) text. In response, AT&T created a campaign in Spanish, Puede Esperar. It includes:

The AT&T DriveMode app. It’s now available in Spanish and open to all carriers. And it’s free for iPhone and Android users. The app helps curb the urge to text and drive by silencing incoming text messages. It can automatically turn on when you reach 15 MPH and turn off after you stop. A 360° video experience that simulates the potentially deadly consequences of glancing at your phone while driving. View it on your smartphone. For more information, visit espanol.att.com/PuedeEsperar, to share information and resources. Spread the #PuedeEsperar message and follow the conversation on @ATTLatino. To learn more, visit espanol.att.com/PuedeEsperar.