The alcohol marketplace has changed and so have the laws. Effective January 1, 2025 bill SB 2625 went into effect. Alcohol-infused products such as alcoholic ice cream, whipped cream, popsicles, and other similar products are now considered alcoholic beverages regulated by the Illinois Liquor Control Act and the ILCC. This law requires product separation for retail displays of alcohol-infused products and co-branded alcoholic beverages. For small businesses that cannot meet product separation requirements, the ILCC will provide required signage clearly identifying alcohol-infused products.  “Alcohol-infused products” means any frozen or unfrozen, solid, or semi-solid food in a form other than liquid, including, but not limited to, ice cream, ice pops, whipped cream, gelatin-based products, and other similar products, containing more than 0.5% alcohol by volume. Unless alcohol-infused product displays have the required signage, alcohol infused products cannot by “immediately adjacent” to products that appeal to children. Retail signage must be clearly visible on all displays of alcohol-infused products on retail sales floors. You can print a copy of the signage on the ILCC website or pick up a copy in the Chicago office Monday through Friday 8:30am – 4:30pm. To learn more about the ILCC and its divisions, visit www.ILCC.Illinois.gov.