We Reach The Hispanic Market

More than 75% of Chicago’s Hispanic/Latino shoppers read our free, weekly paper to get in the know of job opportunities, community news and events, international issues, entertainment, sports, health, and education. Our publication targets young Hispanic/Latinos, who are bilingual, educated, computer savvy, middle to high-income individuals. Here are some facts about this vibrant group who read Lawndale News:

40% of our readers are under 28

65% of our readers have a personal, annual income of $35,000 and above

70% have a family, annual income of $50,000 and above

55% of them are homeowners

65% of them own a personal computer

80% use a computer at work

55% understand and speak Spanish

45% cannot read or write Spanish

70% are bilingual (English and Spanish)